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Tag: marketing analysis

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  • Alibaba is one of the biggest e-commerce company in the world and the biggest e-commerce company in China. Over the years the company has expanded its product and sales portfolio from retail to other fields such as

    “Alibaba Marketing Strategy & Innovation Business Report” solution has 600 words and comprises – 

    • Marketing Strategy and Innovation at Alibaba Group
    • Product Innovation
    • Process Innovation
    • Positioning of Alibaba
    • Paradigm and Contextual Analysis
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  • The ” BOC Group: Ohmeda (A) Case Study Solution”  comprises 3399 words and includes the following –

    •  Company Overview
    • Challenges in Front of Rountree, CEO of Ohmeda
    • Roadmap for Ohmeda Marketing Straegy Development
    • Situational Analysis
    • 5 C Analysis of Ohmeda Case Study
      • Company
      • Customers
      • Competitors
      • Collaborators
      • Context
    • Purchase Process in Medical & Hospital Segment
    • Hospital specific questions regarding purchase process
      • Marketing Strategy and Marketing Mix for Ohmeda
      • Product Strategy
      • Pricing Strategy
      • Distribution Strategy – Recommendations on Sales Channel for Ohmeda
      • Promotion Straegy
    • Action Plan for New Strategy Implementation
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  • “National Football League and Brain Injuries Case Study Solution”  comprises 1643 words and includes the following –

    • Problem Statement
    • Summarize the most relevant background information
    • Franchise owners & game running body NFL
    • Parents & school system
    • Players
    • Audiences
    • Analyze the relevant issues from an ethical and legal perspective
    • Ethical Aspects
    • Legal Aspects
    • NFL has tried to take few steps to mitigate the situation
    • Recommendations based on analysis
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  • The ” Vistakon 1 Day Acuvue Disposable Contact Lenses Case Study Solution”  comprises 1846 words and includes the following –

    • Brief Overview
    • Challenges in Front
    • 5C Analysis of Vistakon
      • Company
      • Customers
      • Competitors
      • Collaborators
      • Context
    • Customer Journey
    • Choosing a Market Segment
    • Dropouts
    • Cannibalization
    • Other Segments based on Usage
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